Media
Terrance McDermott
Director of Media

Terry has spent the last decade in a variety of marketing roles for clients in industries such as financial services, automotive, retail and telecom. His passion is determining appropriate target audiences for his clients, and developing creative channels to reach out and engage them in the client’s message. As a measurement of campaign results, he has created a reporting process measuring media expenditure against intended campaign goals.

Prior to joining Slack Barshinger, Terry was head of media, reporting and analytics for Leapfrog Online. In addition, he headed the Marketing Services group at Scudder Investments.

Terry earned his bachelor's degree at The State University of New York at Binghamton, and he has an MBA from Georgetown University.

Nancy Harmel